Mass Communication

Bachelor of Mass Communication

Mass communications shape the world we live in – from accessing information and taking part in social and political change, to impacting on our personal everyday relationships.On this course you’ll develop an understanding of the relationship between mass media and society and drawing on other disciplines such as sociology, political science and cultural studies, you’ll be introduced to some of the key approaches to analysing the media-society relationship.

You’ll explore the ways in which meaning is produced in the media as well as how issues of representation such as gender, sexuality and stereotyping are examined in relation to theories of discourse. Plus, the study of key developments in the media, how media texts are produced, distributed, regulated and consumed, and the ways in which the media can influence society weather in the print, electronics or new media.

You will also gain an in depth understanding of the issues and institutions of news media in Africa (Nigeria as a case study), focusing on traditional forms of news and current affairs such as newspapers; television and radio broadcast as well as the emerging forms of news production and distribution such as blogs and citizen journalism amongst others. Developing the required skills employers will value, is an important part of the course.

We currently offer a module specifically designed to prepare you for the world of work – you’ll learn to understand and speak employers’ language and develop your confidence to put your career plan into effect. There are also opportunities to put these skills into action by undertaking a work placement in many areas of the creative industries.



Our graduates go into careers in television and radio, print (newspapers, magazines, journals), public relations, advertising, digital media, research and policy organisations.


  • Prospective candidates must have obtained a minimum of five (5) credit passes in SSCE or NECO in not more than two (2) sittings, including a pass at credit level in both English and Mathematics and other subjects relevant to the candidate’s chosen field of study.
  • Subjects include Literature in English, French, Government and Biology.
  • Copies of Birth Certificate/Age declaration
  • Copies of testimonials
  • 5 passport photograph

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